Behind the brand

This isn’t just a business—it’s a calling. Jas Jewel LLC was born from a deep knowing that when people live with intention, everything changes. The way we lead. The way we love. The way we show up in the world.

This work is about more than success—it’s about soul. It’s for the ones craving alignment, not just achievement. For those ready to trade perfection for presence, and busy for bold purpose.

Whether you're one person seeking clarity or an organization ready to elevate your impact, here’s the truth:
You are the key.

When you lead from within, the ripple is undeniable. Authenticity thrives. Legacy begins. And the world around you starts to shift—because you chose to show up fully.

This is where soul meets strategy. Welcome to the movement.

Mission.

I empower individuals and organizations to live in purpose—on purpose. Through soulful coaching, storytelling, and intentional spaces, I guide people back to themselves—so they can rise with clarity, lead with authenticity, and bridge impact with intention. Because purpose isn’t a destination—it’s a direction, and when we move in it, we shape bold legacies that outlive us.

Vision.

I envision a world led by intention—where people are deeply aligned with who they are and the purpose they’re here to fulfill. When individuals show up with clarity and conviction, they ignite a movement rooted in authenticity and powered by purpose. This shift reshapes organizations, fostering cultures where meaningful contribution is the norm and impact becomes a lived experience. Together, we create a bold, lasting legacy for generations to come.

The Jewel effect.

  • “My experience with Jas was nothing short of phenomenal and inspiring. It is a woman who's positive and encouraging vibes, leaves you feeling motivated about how many beautiful things exist in this life. Jas is a woman who is humble yet determined to make the best out of life despite all of life's high and lows. She is truly a one-of-a-kind jewel.”

    — Ana M. Plata

  • “Jas' speech felt very serendipitous -- I've personally been going through a healing journey and strongly resonate with the spirit of a Phoenix rising. Her poem in the beginning gave me chills & her story about the phoenix has stuck with me since.”

    — Emily Boone

  • "I had the privilege of witnessing Jas in her element when she presented at a national convening of AmeriCorps. In a room filled with seasoned professionals and leaders from across the country, she stood out-- not just because of her eloquence, but because of her ability to connect across difference, articulate vision with clarity, and call others into shared purpose. She didn't deliver a presentation, she sparked a movement of reflection and action. "

    — Sasha Cesare

  • “Jas spoke with an eloquence that was very unique and captivating. Her words powerfully delivered a clear message in a refreshing way. My purpose has been cemented and hope renewed.”

    — Panashae Sivindani

meet your

A young woman with curly hair sitting on a stool, wearing a purple and red patterned outfit, smiling at the camera.

SOUL COACH

I’m Jas Jewel—life coach, storyteller, and professional vibe director—helping people live in purpose, on purpose.

I don’t coach from a mountaintop. I coach from the messy middle—where purpose feels foggy, the plan keeps shifting, and the real work begins. I believe in curated chaos and soulful structure. In alignment over perfection. In showing up fully, not flawlessly.

When I’m not in my CEO bag, I’m dancing to rhythms of the diaspora, adding too much pepper to my food (because is it even seasoned if your mouth’s not burning?) and chasing my Mini Aussie, AB, around the house—it’s her place, I just pay rent. I believe nature doubles as therapy and rooftop sunsets just make sense.

You can journey with me on the Selfull™ Podcast, or meet me in real life at a Selfull™ Sanctuary—where presence meets purpose and rest is a reclamation.

So pull up a chair, grab a plate—there’s room for you at this table.
You’re seen here. You’re safe here. Let’s begin.

UN- FILTERED & UN- BOTHERED.

  1. I was a Peace Corps Volunteer in Jamaica. I taught kids how to read, and they taught me how to chat Patois. Fair trade, if you ask me.

  2. My favorite movie is The Wood. It’s a rite of passage. If you haven’t seen it, I’m side-eyeing you with love and concern.

  3. I own a saxophone I cannot play. It’s purely for aesthetics and delusions of jazz grandeur—but she looks good in the corner.

  4. I take Konpa dance classes. Because learning how to follow—in rhythm & life—is an act of trust, surrender, and soft power.

  5. If there’s no food, don’t invite me. I don’t do dry vibes. I’m a show-up-and-show-out kind of girl—but only on a full stomach.

5 FUN FACTS ABOUT ME.

ready? LET’S Connect.

HAVE QUESTIONS OR JUST WANT TO CHAT? BOOK A FREE CONSULTATION WITH ME.

FREE CONSULTATION
A woman with curly hair wearing an orange blazer and patterned purple and orange outfit, standing against a plain light-colored background.
A woman with curly hair in a mix of dark and light brown shades, wearing an orange blazer over a purple outfit with orange and pink patterns, sitting on a stool against a plain background.
A woman with curly hair is sitting on a stool, singing into a microphone, wearing a purple and red patterned top and purple satin pants, smiling.
A woman with curly hair wearing an orange blazer over a purple patterned dress, standing against a plain background.
A woman with curly hair wearing a purple and red patterned top and pants, holding an orange blazer over her shoulder, against a neutral background.